What's the Value of Water?

Welcome to the Value of Water Campaign's communications toolkit!

We hope you find these resources helpful in your efforts to educate local decision-makers, stakeholders, and customers about how water is essential, invaluable, and worthy of investment.

These materials were collaboratively developed by our Campaign Supporters and draw from decades of experience in communicating the value of water. By working together, we aim to bring you the best and brightest ideas to support your communication efforts.

We offer these materials as free resources to be downloaded and used as is, or you may add your organization’s logo and website to show the connection to water in your area. We ask that you follow our usage guidelines, including maintaining the Value of Water Campaign’s logo on all materials and not modifying any aspect of the materials beyond adding your own logo and website.

We need your to help shift how Americans value water. Please use these materials in however they can best meet your needs, whether through bill stuffers, outdoor advertisements or talking points to be delivered at your next public speaking opportunity. 

Click here to access the toolkit! 

There are nearly 400,000 house fires in the U.S. each year, and water that flows from hydrants is our best defense.

Mornings wouldn't be the same without water.

Splashing in a pool, tossing a water balloon- water is one of life's greatest pleasures.

When nature calls, you want open stalls. 

Without clean water, soccer uniforms would never make it through the season.