This collection of resources is here to support organizations in the water sector recruit new employees into the workforce, particularly those from underrepresented groups such as women, younger employees, and people of color.
Prior to the creation of this toolkit, leaders from the water sector invested in research and message testing to make sure we were using evidence-backed language and methods to reach potential new employees who might not see themselves reflected in the water sector—yet.
We’ve translated the key findings from this research into the communications toolkit featured here.
Within this toolkit, you’ll find many kinds of communications templates to help reach potential employees—some examples of which are shown in the scroller below. From customizable social media ads to videos to brochures and bus shelter advertising, there are dozens of options for content in English and Spanish that your organization can download and use free of charge. We just require you to fill out a form at the bottom of this page with a few basic pieces of information so we know who is accessing the toolkit, and we may follow up with you to see if you have any suggestions for us to make further improvements.
Thank you for your interest in diversifying the water sector!